Claire Poulton

Constantly Curious Content Writing

Hi there I'm Claire, a self professed word nerd, coffee enthusiast, Netflix junkie and creator of Constantly Curious Content Writing. I’m a published feature writer that has traversed the not all together dissimilar realms of politics and pop culture. I also have diverse copywriting experience covering everything from fashion brands to marketing agencies to eco lifestyle blogs. As a freelancer I create intelligent, thought provoking and engaging content to help grow businesses and inspire, educate and inform readers. I specialise in providing socially conscious businesses and organisations with exceptional content and offer a range of affordable copywriting packages.

Lets face it a lot of the internet is just noise, to stand out amongst a sea of competitors you need engaging, quality content that is of genuine interest to readers. I write targeted, thoroughly researched and expertly crafted copy. I have a background in journalism and possess a strong understanding of SEO, digital content as well as excellent research and analytical skills.

I am a versatile and creative writer and communicator. I am currently completing a masters of international relations and bring a specialisation in areas such as environmentalism, sustainable fashion, global politics and gender. I could write about Donald Trump, US China Relations and the next season of the bachelorette all day long, what can I say I'm a women of diverse tastes.

I have also done my fair share of globe trotting and having completed a degree in international studies specialising in French language and culture, I certainly consider myself a well equipped travel writer. I also grew up wth a chef as a mother so naturally come from a family of foodie snobs, thus am comfortable writing about all things gastronomy. I have a creative and innovative approach to all my work and am always looking for ways to keep content fresh and engaging.

I also have experience with social media management, in both strategy and execution. I have an understanding of SEO and keyword-based writing and know the importance of writing and editing content in accordance with optimisation strategies. I have been responsible for curating content, design, imagery, scheduling, marketing of products and services and analysing the success of various campaigns. I have experience creating social media reports, analysing engagements and metrics and adjusting content accordingly.

Whether you're looking for help with your online copywriting material, blog writing or social media management I'm your girl!

my core skills



social media


Q & A

Whats the best thing to happen to you in your career to date?

I've loved the opportunity to work as a travel writer it gives me the opportunity to live vicariously though others and put my fantasies on paper.

What does a typical work week look like for you?:

research, research, research write, fact check, submit.

Describe your working environment in a few sentences..

An oasis of calm collectivity.. just kidding, typically me at my desk, surrounded by coffee with two dogs at my feet.

What sets you apart from other freelancers in your industry?

I'm currently completing a masters of international relations and thus bring a wealth of knowledge and specialisation in content areas such as global politics, security studies, the environment and gender and racial relations. I've also worked a lot with sustainable fashion brands and have considerable knowledge and understanding of this area.

What are the tools of your trade?

My laptop and a lot of coffee.

Do you collaborate with others? If yes, how does that works?

To date I haven't had much experience with collaboration, although I'm always open to it. I have however guest authored articles and blog posts for different digital platforms.

Whats been the biggest freelancing lesson to date?

To communicate effectively with the client to ensure we are both on the same page.

stay in touch