Claire Poulton

Hi there I'm Claire, I'm a passionate writer and communicator with accomplished editing skills. I have experience in content production, digital marketing and social media. I produce intelligent, thought provoking and engaging content to inform and educate as well as help grow businesses. I have a strong understanding of digital content and a penchant for grammatical accuracy. I have a background in journalism and am currently completing a masters of international relations and thus have excellent research and analytical skills. I bring a wealth of knowledge and expertise in areas such as sustainable fashion, global politics, the environment and social justice. As such I am able to write and edit long form articles and essays on such topics and more, as well as optimise content for social media. I have also created diverse and engaging content for multiple genres and specifications including travel, fashion, book reviews, climate change, gender relations and commercial copywriting material. What can I say I'm a women of diverse tastes. I have a creative and innovative approach to all my work and am always looking for ways to keep content fresh and engaging. I have experience writing and editing work in accordance with certain editorial style guides and understand the importance of maintaining a consistent brand voice. I have a strong ability to communicate in a detailed, concise and informative manner. I have worked in the non for profit sector, media organisations and commercial businesses. I also have experience with social media management, in both strategy and execution. I bring an understanding of SEO and the importance of editing content in accordance with optimisation strategies. I have been responsible for curating content, design, imagery, scheduling, marketing of products and services and analysing the success of various campaigns. I have experience creating social media reports, analysing engagements and metrics and adjusting content accordingly. I love creating and sharing quality content that helps both businesses and people grow. I am organised reliable and professional. I have a high attention to detail and an exceptional grasp of the English language. I am also able to prioritise tasks and work to a deadline.

my core skills

research

writing

social media

editing

Q & A

Whats the best thing to happen to you in your career to date?

I've loved the opportunity to work as a travel writer it gives me the opportunity to live vicariously though others and put my fantasies on paper.

What does a typical work week look like for you?:

research, research, research write, fact check, submit.

Describe your working environment in a few sentences..

An oasis of calm collectivity.. just kidding, typically me at my desk, surrounded by coffee with two dogs at my feet.

What sets you apart from other freelancers in your industry?

I'm currently completing a masters of international relations and thus bring a wealth of knowledge and specialisation in content areas such as global politics, security studies, the environment and gender and racial relations. I've also worked a lot with sustainable fashion brands and have considerable knowledge and understanding of this area.

What are the tools of your trade?

My laptop and a lot of coffee.

Do you collaborate with others? If yes, how does that works?

To date I haven't had much experience with collaboration, although I'm always open to it. I have however guest authored articles and blog posts for different digital platforms.

Whats been the biggest freelancing lesson to date?

To communicate effectively with the client to ensure we are both on the same page.

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