Melody Brass

Melody Brass

I'm a passionate PR and communications executive with more than eight years in the industry spanning Australia and New Zealand. I've worked for brands across industries but love to work in the food, lifestyle, travel, health and wellness, and non-profit spaces. After five years of agency life with an amazing mix of clients including Google and YouTube, Wellington Tourism, The Rugby World Cup 2011 and a host of restaurants, festivals and events, I moved into an in-house role on the public affairs team for Air New Zealand before deciding to leave the corporate world to freelance. Since then, I've been really lucky to work with some of Australia's leading businesses including Donna Hay and donna hay magazine, Sydney's BodyMindLife yoga and Pilates studios, adidas and a number of restaurants, concerts and festivals. I've jumped in to help out on media relations projects with agencies and also have experience in content creation and brand strategy. This includes setting up and directing photoshoots and videos for different platforms, and copywriting for websites, newsletters and blogs. During my time in Australia I've worked with most lifestyle publications across the country and have built genuine relationships with titles such at Vogue Australia, Broadsheet, Concrete Playground and The Urban List. On any client, I love to work as an extension of the team. I'm outgoing, hardworking and work best in a fun, friendly environment with people who like to get stuff done!

my core skills

Public Relations

Events

Copywriting

Media Hosting

Q & A

Whats the best thing to happen to you in your career to date?

Deciding to go out on my own. Naeem Callaway's quote sums up the trepidation but it's been one of the best decisions I've made: 'Sometimes the smallest step in the right direction ends up being the biggest step of your life. Tiptoe if you must, but take a step.'

What does a typical work week look like for you?:

I work in a creative co-working space in Darlinghurst with an office pup and lots of meeting rooms to host clients and media in. I'm in for business hours but might pop out for a yoga class every now and then...

Describe your working environment in a few sentences..

A laptop and a coffee shop. Or when I'm in the office, I'm surrounded by plants, cookbooks and an empty ceramic coffee cup.

What sets you apart from other freelancers in your industry?

I tend to over-service! I really believe in all the clients and campaigns I work on, and I'm always happy to give advice or chat about other ideas.

What are the tools of your trade?

A laptop, WIFI connection and good Spotify playlist.

Do you collaborate with others? If yes, how does that works?

Yes, definitely. I've created a network of photographers, video agencies, events suppliers, designers and amazing caterers. We tend to work out these relationships on the go.

Whats been the biggest freelancing lesson to date?

Find a great accountant and keep your receipts.

examples of my work

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