Crystal Clear Communications
After more than 20 years in a range of professional communications roles I decided to go out on my own in 2016 - in part to allow me to work flexibly around my two small humans, but also to finally feel in control of my own future.
I now head up Crystal Clear Communications, working with a select group of clients, primarily in the not for profit and health spaces, helping them to share their stories, amplify their messages, and maximise the potential of their businesses.
I have worked both client-side and agency-side in PR roles, so have a thorough understanding of what journalists look for when it comes to a newsworthy story, and I'm also keenly aware of how important it is for clients to be able to show a return on investment when it comes to PR - something that's less tangible and more difficult to measure than other business operations.
As a freelancer I'm able to provide a more nimble and agile service than many of the larger agencies, and pride myself on the strong relationships I build with my clients.
my core skills
content marketing and copywriting